UP
Winkreative and Guru Studio take you UP to Toronto
"Travel Happy" is a playful and colourful animated journey through Toronto for the Union Pearson Express.
Coming to Toronto in 2015, the Union Person Express, or UP as it's been lovingly coined, is a new high-speed train that will connect the city's downtown core to the international airport. As Toronto is the 4th largest city in North America, this service is long overdue and a welcomed addition to the world class city.
Union Pearson Express "Travel Happy"
Client: Metrolinx
Agency: Winkreative
CEO & Chairman: Tyler Brûlé
Creative Director: Maurus Fraser
Design Director: Corinna Drossel
Account Director: Ariane Elfen
Art Buyer: Petek Sketcher
Strategy Director: Steve Teruggi
Production Company: Guru Studio
Director: Larissa Ulisko
Creative Director: Frank Falcone
Producer: Amy Robson
Creative Supervisor: Yurie Rocha
Compositor: Boris Perenchensky
Animator: Chris Fourney
Illustrator: Lotta Nieminen/Agent Pekka
Producer: Petra Koivisto/Agent Pekka
Music: Eggplant Collective